We Morph our approach to best fit you. So every project is different, but there is a rhythm to every project.

1

LISTENING

First we listen, we read, we gather all the information we can about your company. We get to know you. All of this is done with the purpose of defining what type of brand you are building

2

EXPLORING

Working within the framework of your brand archetype we can work out the best approach for your specific branding project.

3

FOCUSING

Using discussion, workshops, audits and analysis. We further define the specifics of your branding brief within the context of your business, your customers and the market you operate in.

4

THE BRIEF

A focussed brief gives us opportunity to explore creative options thouroughly without wasting time on unrelated thinking.

5

DESIGN

Time to explore creative avenues. We dig deep and work hard. Using the brief as a spring board we translate the words into visuals, searching for the best creative expression of the brief.

6

TEST

A time to react, reflect and test the creative solution. Have we answered the brief? Lets gather the opionions of those that matter.

7

COMMIT

Application of the brand design to specific media. As artworks for print and packaging, design blueprints for digital.

8

BROADCAST

Bringing the brand to life. We create brand guidelines and a toolkit for internal and external use. We work with you on your wider brand world and help to integrate it into your marketing strategy

BRAND UNDERSTANDING

BRAND EXPRESSION

We can adapt our way of working to suit your stage of business and budget

We work with Startups looking to create new brands and established businesses who feel that their brand needs revisiting. Whatever your budget we can create an approach that’s right for you